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AI is becoming part of the investing journey. Trust must keep up.
Australians are investing in record numbers. The ASX says 11.5 million adults now hold investments outside superannuation and their primary home, and, for the first time, its investor study tracked the use of AI for investment information and advice. Among investors aged 18–29, 14% are already using AI tools. That is not surprising. AI can help make unfamiliar concepts clearer, compare information quickly and lower the barrier to getting started. But accessible information is

Frank Sunthorn
Oct 161 min read
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